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HCCB (Hindustan Coca-Cola Beverages) - one of India’s largest FMCG companies today announced that its factory at Varanasi has achieved 100% LED lighting. This significant milestone has been accomplished by installing 700 LED lights with the aim of saving the usage of conventional power. HCCB’s Varanasi factory is one of the 6 factories to achieve this milestone including the factories in Vijayawada, Ameenpur, Sanand, Siliguri and Jammu.
In line with HCCB's vision of meeting 50% of all its energy needs through green and clean fuel by 2020, the Varanasi factory completed the transformation to 100% LED lighting recently. The transition will bring about saving in power consumption to the tune of 52,000 units (KWH/annum) and help reduce carbon emission by 40,000 (kgs/annum).
Jainender Jain, Factory manager, HCCB Varanasi, said, “We are proud to report 100% LED lighting at our factory thereby contributing to a sustainable and green ecosystem. This has been a great collaborative effort and I would like to thank all our partners and associates for their contribution. We have already been using bio-mass as the green fuel for our boilers to generate steam. Now with 100% LED installation, we are on track to achieve our sustainability goals.”
A number of HCCB factories also utilize cleaner energy sources like solar power and CNG fuel for meeting their energy requirements. In line with its commitment to sustainable production, HCCB has adopted a number of initiatives including the adoption of briquettes - made out of farming waste like groundnuts shells - for its boilers. Establishment of solar rooftops, energy efficient technology and more prominent investment in high-speed manufacturing lines, are a few of the other examples.
The HCCB logo is an affirmation of our core values. Much like the Indian ethos, we too, seek humility, progress, care, compassion and inclusivity. We too are curious, colourful and diverse.
Our logo has three components:
1) HCCB wordmark
The colourful wordmark captures the vibrant spirit and diversity of India. Between the four colours in the wordmark, they combine the primary or secondary colours of the top 8 selling brands of HCCB. The two Cs in the logo come together to form the infinity symbol; a symbol of the infinite opportunities that India as a country has to offer and HCCB as a company has to leverage. The imperfect letters in the logo is simply an assertion of our core value of not striving for perfection but progress.
2) The company name
The company name is written in the Noto Sans font, which is designed to be harmonious across multiple languages.
3) The brand proposition
The company’s brand proposition ‘Inspired by India’ summarises our purpose and our soul. We are Indian and India brings the best out of us.
Do’s and Don’ts of Using HCCB Logo
- Always use the Logo in its original form
- The Reverse Logo can be used when the logo colours are the same as the background colour
- Do not stretch, condense, or distort the logo in any manner
- Do not change the colours of Logo
Hindustan Coca-Cola Beverages Private Limited
Tower A, 9th Floor, Amruthahalli,
Kodigehalli Post, Bangalore - 560092